Because success is exciting.
Full Service Digital Marketing That Works
SEO
You built it – but did they come? Search Engine Optimization (SEO) is the signpost that directs the world to your website. Or, if you skipped that stop, SEO is the magic wand that makes your site all but invisible. We make sure your site gets found.
Content Creation
Content marketing is what makes our brand. Before you can even begin a marketing campaign, you need content. Content that people will remember. We help you create that content and evolve it to reflect your brand.
Data & Analytics
How do you create a budget without even knowing where to allocate funds? Our data tracking answers that for you. Our data tracking and analytics reports reflect how your marketing campaign is doing. Know exactly how your budget is being spent.
Digital Marketing
At Smart Marketing, we take an integrated approach to digital marketing, creating a campaign to amplify your brand’s message across many different channels and platforms. From radio and newspaper to a responsive website, we’ll give you a unified voice that will cut through the noise of every marketing platform.
SEM
Tired of wasting money on advertising that doesntt work. Smart Marketing will develop a plan for your brand and your budget when it comes to advertising on the web. From Pay-Per-Click to Re-Marketing ads we’ll help you advertise it all. And most importantly create ads that CONVERT.
Social Media Marketing
There are more eyes on social media channels than ever before. You simply can’t afford to NOT be on social media! In fact, if you aren’t on their newsfeed, you’re irrelevant to them. Through social media, we continue to tell your brand’s story and establish relationships and partnerships with consumers, influencers, and advocates.
Interactive Marketing
Interactive Marketing is simply the process of listening to your consumers, measuring their behaviors, and then making adjustments to your messages as a result. With Interactive Marketing, your goal is to draw in your consumers, invite them to provide feedback, acknowledge their efforts, and make their results an integral part of your marketing strategy.
Website Design
Web Design should be equally creative, slick, and most importantly FUNCTIONAL. Today’s consumer doesn’t have time to play hide and seek on your site, zoom in and out, or wade through volumes of text for that one little nugget of information. That’s why we specialize in websites that are intuitive, concise, responsive – and yes, slick!
Web Development
A well-designed website with all the bells and whistles is great. But it’s nothing without the development process behind it. Smart Marketing will help you design a beautiful website with the functionality and responsiveness it needs!
Copywriting
“Content Is King”
The content on your website pages, social media accounts, blog, print media, and anywhere else your business shows its face impact the message you send out to the world. It can add value to your brand … or detract from it. It can answer online searchers’ queries … or not. And, it can help your website be found … or it can plunge it into the obscure recesses of the World Wide Web. Content is that important.
Graphic Design
We provide design services for our clients that include logo creation, business card layouts, letterhead (electronic and paper), envelopes, labels, social media cover images, etc. We keep in mind your brand image, usage, and even printing costs when we design your materials.
Brand Strategy
Whether you need a whole new image, a brand remodel or even help developing a brand from scratch, we have the experience and the patience to get the job done right. Combining your company’s corporate culture with extensive competitive analysis and market/consumer research, we will help to discover the brand that is right for your business.
Corporate Strategy
We have all seen what happens when companies create brands that really don’t fit. Successful corporate brands cannot be manufactured. Rather your company’s brand needs to reflect what is best about your organization, set your company apart from competitors, and make an emotional connection to the consumer.
Connect With Us
Ready for success? Ready for EXCITING results? Smart Marketing is too! We won’t just be your marketing people, we’ll be your partner. We’ll listen, we’ll answer your questions, we’ll work with you to develop a strategy that speaks for your brand, and best of all, we’ll be the ones who cheer the loudest when you make it big time.
Not sure how to get the conversation rolling? Here are some great one-liners to get us talking:
Who should I get to create a great website?
Should I have a responsive website?
And just what is SEO?
Why aren’t I showing up on Google?
I want to sell _____ online.
I don’t have time for social media! What do I do?
What Makes Us Smart Marketing?
Expert
With over 25 years of experience in the field of sales and marketing, our team knows how to promote your brand, support your goals, and get your business noticed.
Proven
We use marketing strategies that produce results and have withstood the test of time. Just ask our clients, some of whom have been with us for over a decade.
Integrity
We have your best interests and the success of your business at heart. Together, we make a team that will propel your business to the next level of success.
Responsive
Your ideas and concerns are of utmost importance to us. We combine your valuable input and our years of experience to craft a successful marketing strategy.
Meet the Crew
Olivia Hensley
Owner and Brand Manager
Tawnia Collins
Champion of Client Success
Rebecca Lucas
SEO/SEM Grand Master
Nicole Berning
Master of Creativity
Gretchen Richards
Head Word Wrangler
Joey Teng
Web Developer Wizard
Grace Wilber
Designer/Marketing Maven
Just a Few of Our Clients…
What Our Clients Are Saying…
“I brought Olivia and her team in to help market a company that had seen a steady decline in recent years. After only a year the company is back on track and doing quite well with it’s marketing efforts. All the praise goes to Olivia and her team for getting this company back on track!”
“The Smart Marketing team did a logo design for my company and I couldn’t be more happy with the process and the result. Their designers took my idea, made it better, then made it real! Communication was great and I always felt like I was in the loop with where we were in the process. If you need any marketing help I suggest Smart Marketing.”
“Smart Marketing has done all of the PR and marketing work for Rayne Water & Pionetics for nearly 10 years. Smart Marketing has done an amazing job of crafting the different messages and getting them into our various markets. We are very happy with all the work they’ve done for us.”